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The Psychology of Digital Marketing: Understanding Consumer Behavior

The Psychology of Digital Marketing: Understanding Consumer Behavior

by warrenferster | Feb 29, 2024 | Blog, Business, Business Strategy, Leadership, Management, Warren Ferster Manchester

Navigating the intricate digital marketing requires more than technological know-how; it demands understanding consumer psychology. In the bustling online landscape, grasping the intricacies of consumer behavior is akin to holding the keys to a successful marketing...
Garnering Positive Customer Reviews

Garnering Positive Customer Reviews

by warrenferster | Apr 1, 2021 | Blog, Business, Business Strategy, Warren Ferster Manchester

Consumers no longer trust marketing strategies a company may have; they prefer reviews from fellow consumers. Good customer reviews market a business better by banking on trust. Companies are selling products more online; hence, customers’ reviews directly...
Buying an Existing Business (in the UK)

Buying an Existing Business (in the UK)

by warrenferster | Mar 23, 2021 | Blog, Business, Business Strategy, Warren Ferster Manchester

Buying an established business saves an investor the hassle of starting from scratch; thus, they invest time in finding a suitable one. There are several challenges associated with buying an already existing business. Though they are established, they tend to be...
Choosing the Ideal Business Partner

Choosing the Ideal Business Partner

by warrenferster | Dec 18, 2020 | Blog, Business, Business Strategy, Leadership, Management, Warren Ferster Manchester

Selecting the right business partner for your company is a crucial decision. Selecting the wrong partner to go in business with is a recipe for disaster. Running the risk of having the company fail before it ever takes off is something to consider when looking at...
How Entrepreneurs Can Be Assertive: The Power of “I Feel” Statements in Business

How Entrepreneurs Can Be Assertive: The Power of “I Feel” Statements in Business

by warrenferster | Nov 23, 2020 | Blog, Business, Business Strategy, Leadership, Management, Warren Ferster Manchester

Strong personalities can struggle to make their voices heard in the fast-paced, all-or-nothing world of business. In particular, entrepreneurs who tend to be introverted might find speaking out and being assertive to be a stressful experience. Fortunately, there are...
Launching Your First E-Commerce Business

Launching Your First E-Commerce Business

by warrenferster | Oct 22, 2020 | Blog, Business, Business Strategy, Warren Ferster Manchester

Launching your first e-commerce business is exciting, overwhelming, and full of potential. That excitement can make it harder to know where to focus your time. Many entrepreneurs running online businesses end up starting several over the years, learning more about the...
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